What’s the Plan?

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We’ve got a wonderful prospect. She lives out of state. She has made a previous “challenge” gift pledge. We met the challenge and received her gift in full.


Now, we have a new opportunity for her consideration. What’s our plan?


  • We know her well . . . but not well enough. We need to figure out if she is interested in recognition.


  • Will she open the door to others she knows?


  • Would she even consider a second challenge gift?


  • . . . and more


The answer to each of the points above . . . help your organization get to know its friends and prospects more effectively.  Spend the time developing relationships.  Friends give to friends, not strangers.



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